Midtown’s fast-growing Ice Blocks is getting another trendy new tenant: West Elm, the international home decor store, is opening Thursday.
The company features pieces with a clean, sharp, modern aesthetic. Near the middle of the store, there is a coffee table that embodies the store’s design credo – it’s a simple, rectangular pieces made of light wood, with the grain variations still clearly visible. It sits on top of thin rods of blackened steel, giving it an industrial feel. But it’s practical, too – the top of the table pops up to reveal ample storage space, and doubles as a tabletop to work or eat on.